A question facing every event organizer, sponsor and exhibitor is what will trade shows and events look like post-pandemic? And will we be able to survive all the new protocols within our budget? Today we discuss these topics with industry veteran Maggie Ellison! Maggie Ellison is the Vice President at Creative Marketing Strategies, an experiential…

At our Trade Shows, Meetings and Events, there are times when things go wrong. VERY wrong! What can seem like Mayhem at the time can turn out to be an innovative success! Proud to have joining the Trade Show University podcast Terry Matthews-Lombardo, author of the new book Meetings Mayhem – Behind the Scenes of…

More data is available to exhibitors, sponsors and show planners than ever before. Today we discuss how to use real time data to maximize exhibitor ROI. Jon Kazarian is the Founder and CEO of Accelevents, a leading virtual & hybrid events platform recently recognized as a top 200 fastest-growing private company in America by Inc.…

It’s 2022 and that time when we all create goals for the upcoming year.  We are all pretty good at figuring out what we want and what our goals should be.  Maybe even easier when our goals are personal.  ** FIRST – To Put together and set your Trade Show goals, listen to Episode 1…

Is there a way Attendees of Trade Shows, Conferences and Expos can get better results and ROI than others? YES!! And even if you are an exhibitor, at some point you may leave your booth and walk the show – at this point YOU are an ATTENDEE!! Hear this special replay of the interview with…