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Trade Show University Podcast Episode Guide

Your Curriculum for Success!

Quickly find the episodes, tips and advice you need for better Results & ROI! 

Click on the Episode number to Listen & Read Show Notes!

SEARCH ALL EPISODES BY CATEGORY

CATEGORIES:  Trade Show Basics /  Advocacy / Branding / Displays / Expert Interviews / Fitness & Nutrition / Goals / Marketing / Mindset & Motivation / Networking & Engagement / Promo Items / Social Media & Website / Speaking & Presenting / Sponsoring / Staffing / Strategy / Tips & Tools / Training / Virtual & Hybrid Events / Various

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NEWEST EPISODE!  Ep 161 - Perfect Pairings 2 - Events, Food & Wine - The Great Escape!

Ep 160 - Perfect Pairings 1 - Events, Food & Wine - Reeling Them In!

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Trade Show Basics - START HERE!
Ep 001 Goal Setting for Success
Ep 002 Staffing Your Booth for Success
Ep 003 Training Your Booth Staff for Success
Ep 004 Creating Your Booth Flow
Ep 026 Tips & Tricks to Rock Your Booth Selection
Ep 030 Doing Sponsoring RIGHT!
Ep 112 Success by Mastering the Basics
Goals
Ep 001 Goal Setting for Success
Ep 008 New Years Resolutions for Trade Shows
Ep 112 Success by Mastering the Basics
Ep 130 9 Tips to help you Hit Your Goals in 2022
Marketing
Ep 019 Marketing Automation for maximum ROI
Ep 020 Marketing Automation for Non-Techies
Ep 023 LinkedIn Mastery for Shows & Events
Ep 034 The Potential of Account-based Marketing
Ep 048 Top Tips for Video in Virtual Events
Ep 050 Using Funnels to Drive Attendees
Ep 061 Master Class on Public Relations for Events
Ep 091 Event Magic in a Post-Covid world
Ep 109 Start a Podcast to Build your Brand
Ep 111  You need to use a CVB or DMO for Events
Ep 113 Marketing 101 for Trade Shows
Ep 127 Build Relationships Food & Wine Experiences
Ep 158 Building a Website that Converts Tix Sales
Mindset & Motivation
Ep 013 Bringing the Experience of YOU at Shows
Ep 016 Unleash the Power of Happiness
Ep 042 Your Mindset leads to Connections
Ep 055 Common Path to Uncommon Success
Ep 056 Lessons from Tony Robbins for Huge Results
Ep 059 Wisdom thru Pandemic w/Pivots & Patience
Ep 073 The ANTI-New Year's Resolution episode
Ep 075 Find Success by finding the Gap
Ep 076 How largest Event Staffer pivoted thru Covid
Ep 104  5 Integrity Habits You Need to WIN
Ep 115 The 100% Rule - Take Events to Next Level
Staffing
Ep 002 Staffing Your Booth for Success
Ep 003 Training Your Booth Staff for Success
Ep 076 How the largest Event Staffer pivoted thru Covid
Ep 147 Selecting & Training the Right Staff for your Booth
Ep 153 Using Brand Ambassadors to Max Leads & ROI
Strategy
Ep 004 Creating Your Booth Flow
Ep 011 4 Key Things to Research before your Next Show
Ep 013 Bringing the Experience of YOU at Trade Shows
Ep 033 Top 8 Tips for Efficiency & Effectiveness
Ep 043 Advice & Trends to Double Your Show Results
Ep 044 What a 5-Star Restaurant taught me about Trade Shows
Ep 051 Using Systems to Grow a #1 Podcast & Business
Ep 055 Common Path to Uncommon Success
Ep 059 Wisdom thru Pandemic with Pivots & Patience
Ep 088 Live Event Success Story
Ep 095 7 Tips to Reduce Show Planning Overwhelm
Ep 097 7 Secrets to Trade Show Success
Ep 106 Busting Trade Show Myths!
Ep 110 What to Do if you have a Bad Booth Location
Ep 116 Prepping for a New Event World
Ep 136 Guarantee Success for Trade Show Experience
Ep 141 Success Story from National Industry Show
Ep 148 Simplifying the Pre-Event Experience
Training
Ep 003 Training Your Booth Staff for Success
Ep 037 Inquisitive Culture - Your Secret Weapon
Ep 093 Creating the Black Tie Experience
Ep 102  9 Things to NEVER do at your Event Booth
Technology
Ep 006 What Lead Gathering Option should You choose?
Ep 019 Using Marketing Automation for max ROI
Ep 020 Marketing Automation for Non-Techies
Ep 082 Secrets to select right Virtual platform
Ep 117 Gamification at Trade Shows
Ep 119 Power of Digital Acceleration
Ep 139 Motivational Design is Gamification with a Purpose
Ep 140 Maximizing Google Business Profiles for Events
Ep 152 Cyber Security & Privacy for Events
Virtual & Hybrid Events
Ep 028 Virtual Trade Show Options
Ep 036 Tips for going Virtual
Ep 038 10 Virtual Trade Show Must Do's
Ep 039 What are Hybrid Trade Shows?
Ep 046 Emerging Trends in Virtual & Live Events
Ep 049 4 Critical Keys for Virtual Event Results
Ep 050 Use Funnels to Drive Attendees 
Ep 052 The future of Virtual Events
Ep 053 State of the Live Events Industry with IAEE
Ep 057 Powerful Lessons from running Virtual Event
Ep 063 12 Tips for Healthy & Engaged Virtual Events
Ep 071 6 Powerful Lessons from Expo! Expo!
Ep 078 Creative Short Break ideas for Virtual Events
Ep 082 Secrets to selecting a Virtual Event platform
Ep 083 6 Virtual Event MYTHS
Ep 103  Keys to Get the Most of Hybrid Events
Ep 122 Maximize Exhibitor Reach with Virtual
Ep 126 Hybrid Events & Creating Communities
Ep 135 Transformation of Hybrid Events 
Ep 159 Why Data Standards for Digital Events? 
Advocacy & Panel Discussions
Ep 041 Go Live Together! Industry Leader discussion
Ep 054 State of the Live Events Industry with IAEE
Ep 089 Global Meetings Industry Day Panel
Ep 098 CEMA Expert Panel discussion
Ep 105 Helping the Industry Bounce Back
Ep 121 Sustainability in Event Planning
Ep 137 Industry Trends for 2022
Branding
Ep 007 What to Wear in your Trade Show Booth
Ep 081 The Elements of Great Branding
Ep 109 Start a Podcast to Build your Brand
Displays
Ep 047 Display Builder pivots to Virtual Displays
Ep 081 The Elements of Great Branding
Ep 128 Designing Memorable Trade Show Displays
Fitness & Nutrition
Ep 005  How to Maintain your Energy at Trade Shows
Ep 063 12 Tips for Healthy & Engaged Virtual Events

 

Networking & Engagement
Ep 009 Using the Power of Improv at Shows - Part 1
Ep 010 Using the Power of Improv at Shows - Part 2
Ep 025 Creating Real MAGIC in Your Show Booth
Ep 029 Tips for Networking like a Pro
Ep 031 Mastering Emotions and Facial Coding
Ep 044 What a 5-Star Restaurant taught me about Trade Shows
Ep 077 The Art of expert Storytelling
Ep 078 Creative Short Break ideas to Energize Attendees
Ep 090 The Power of Building Communities
Ep 114 Creating Memorable Experiences
Ep 120 Priming Your Audience with Play
Ep 127 Build Relationships with Food & Wine Experiences
Ep 136 How to Guarantee Success for your Trade Show Experience
Ep 154 Transformative Power of H2H Interaction
Promo Items/Giveaways
Ep 018 Using Promo Items for Powerful Results
Ep 021 11 Giveaway Tips to Save Money & Get Results
Ep 099  Tips to pick Promo Items post-pandemic
Ep 160 Perfect Pairings 1 - Reeling Them In!
Ep 161 Perfect Pairings 2 - The Great Escape!
Social Media & Websites
Ep 023 LinkedIn Mastery for Shows & Events
Ep 040 Going Live and other Virtual Tools
Ep 050 Using Funnels to Drive Attendees to Events
Ep 096 Secrets Facebook Ads for Lead Generation
Ep 125 Converting Leads thru Your Website
Ep 140 Maximizing Google Business Profiles
Ep 143 You're Using LinkedIn Wrong, so Let's Fix It
Ep 155 Social Audio is the Future
Ep 158 Building a Website that Converts Tix Sales

 

Speaking & Presenting
Ep 009 Using the Power of Improv at Shows - Part 1
Ep 010 Using the Power of Improv at Shows - Part 2
Ep 027 Giving Presentations that SIZZLE
Ep 094 Behind the Scenes at Major Events
Ep 123  From Broadway to Event Host & Emcee
Tips & Tools
Ep 012 Answering Listener Questions #1
Ep 015 7 Traps which can Ruin your Show's ROI
Ep 017 9 Tips for Working Shows by Yourself
Ep 026 Tips & Tricks to Rock Your Booth Selection
Ep 027 Giving Presentations that SIZZLE
Ep 032 Trade Show Scams & how to Avoid them
Ep 033 Top 8 Tips for Efficiency & Effectiveness
Ep 038 10 Virtual Trade Show Must Do's
Ep 052 Tips for Shifting from Live to Virtual Events
Ep 058 Tips & Trends #1 - Getting people to Show Up
Ep 060 Tips & Trends #2 - Keeping Audience Engaged
Ep 062 Tips & Trends #3 - Giving Thanks
Ep 063 12 Tips for Healthy & Engaged Virtual Events
Ep 064 Tips & Trends #4 - Virtual Networking
Ep 072 Trade Show & Event Tips from the Pros
Ep 074 Tips & Trends #5 - Crushing Virtual Events
Ep 092 5 Must-Do's after every Trade Show & Event
Ep 102 9 Things to NEVER do at your Event Booth
Ep 110 What to Do if you have a Bad Booth Location
Ep 111 Why you need to use CVB or DMO for Events
Ep 118 5 Trade Show Tips Nobody will Tell You
Ep 138 Innovative Best Practices for Exhibitors
Ep 142 Trade Show Hacks to Increase ROI
Ep 144 17 Tips for Stress-Free Travel to Your Events
Ep 151 8 MORE Tips for Stress-Free Travel to Your Events
Ep 157 5 MORE Trade Show Tips NOBODY Tells You
Various Topics
Ep 014 Are you Preparing like it's the Super Bowl?
Ep 065 Future Industry Leader - Shiloh Schlauderaff
Ep 066 Future Industry Leader - Ferdinando Gonzalez
Ep 067 Future Industry Leader - Amber Pankey
Ep 068 Future Industry Leader - Sarah Gurney
Ep 069 Future Industry Leader - Danielle Bellettiere
Ep 070 Future Industry Leader - Linda Tong
Ep 079 Career and Education options in Events
Ep 084 Industry Update 3/15/21
Ep 086 Industry Update 3/25/21
Ep 100 100th Episode Celebration!
Ep 101 Unique Destination - Puerto Rico Conv. Ctr.
Ep 105 Helping the Industry Bounce Back
Ep 106 Busting Trade Show Myths!
Ep 121 Sustainability in Event Planning
Ep 124 Thank You's to the Industry & a Request
Ep 132   Meetings Mayhem! Behind the Scenes
Ep 156   Winning at Change & Transition in Career

EXPERT INTERVIEWS

Ep # GUEST & EPISODE TITLE
Ep 148 Adam Jones of FFAIR – Simplifying the Pre-Event Experience
Ep 117 Adam Haesler of Engamio - Gamification at Trade Shows
Ep 047 Adam Sublett of Benchmark Craftsmen - Tips from Display Builder pivots to Virtual Displays
Ep 150 Al Mercuro of Genesis Exhibits – Sustainability in the Events Industry
Ep 103 Anca Trifan of Treefan Events - Keys to Get the Most of Hybrid Events
Ep 018 Anthony Gaudio of Quality Logo Products - Using Promo Items for Powerful Results
Ep 040 Ben Thomas of MarketScale - Going Live and other Virtual Tools
Ep 048 Bill Baraona & Kathie Taylor of FLEX Media - Top Tips for Video in Virtual Events
Ep 093 Bob Pacanovsky of Black Tie Experience - Creating the Black Tie Experience
Ep 027 Bridgett McGowen of BMC Talks - Giving Presentations that SIZZLE
Ep 063 Brittany Liberatore RDN of Your Life Nutrition - 12 Tips for Healthy & Engaged Virtual Events
Ep 005 Brittany Liberatore RDN of Your Life Nutrition - How to Maintain your Energy at Trade Shows
Ep 113 Bryan Lefelhoc of Spire Marketing - Marketing 101 for Trade Shows
Ep 034 Carman Pirie of Kula Partners - The Potential of Account-based Marketing
Ep 041 Cathy Breden of CEIR - Go Live Together! Industry Leader discussion
Ep 098 CEMA Expert Panel & Caesars Entertainment - Road Back 2 Events
Ep 016 Christina Unrein, Happiness Coach - Unleash the Power of Happiness
Ep 096 Chuck Sharpsteen of Whiskey Neat Marketing - Secret behind Facebook Ads for Lead Generation
Ep 050 Cory E. Carter of Hindsight Hacking Media - Using Funnels to Drive Attendees to Virtual Events
Ep 031 Dan Hill of Sensory Logic - Mastering Emotions and Facial Coding
Ep 137 Danica Tormohlen of SISO - Industry Trends for 2022
Ep 087 Danica Tormohlen, Industry Journalist - Experiencing Live Events during the Pandemic
Ep 154 Danny Hardman of PRG - Transformative Power of H2H Interaction
Ep 077 Dave Bricker of Story Sailing - The Art of expert Storytelling
Ep 145 Dave Brown of Tive – New Technologies for Trade Show Shipping
Ep 041 David DuBois of IAEE - Go Live Together! Industry Leader discussion
Ep 054 David DuBois of IAEE - State of the Live Events Industry with IAEE
Ep 116 Devin Cleary of Bizzabo - Prepping for a New Event World
Ep 090 Don Browne of OnlineCommunity365 - The Power of Building Communities
Ep 142 Don Jalbert of Exhibit Associates - Trade Show Hacks to Increase ROI
Ep 079 Dr. Kristen Malek - Career and Education options in Events
Ep 042 Eddie Thomason, Author and Speaker - Your Mindset leads to Connections
Ep 122 Erica Bishaf of Campfire Social - Maximize Exhibitor Reach with Virtual Platforms
Ep 138 Evan Babins of Klir - Innovative Best Practices for Exhibitors
Ep 078 Flow Circus, Speed Sketchers, Crow Practice - Creative Short Break ideas to Energize Attendees
Ep 088 Forrest Reed of USA Insulation - Live Event Success Story
Ep 158 Francesca Balit of Bbr Web Design - Building an Event Website that Converts Ticket Sales
Ep 159 Glenn Hansen of BPA Worldwide - Why Data Standards for Digital Events?
Ep 119 Heather Holst-Knudsen & Brian Scott of Techmatch - Power of Digital Acceleration
Ep 082 Heather Holst-Knudsen & Brian Scott of Techmatch - Selecting right Virtual Event platform
Ep 023 Heather Taylor of Glitter Girl Media - LinkedIn Mastery for Shows & Events
Ep 140 Heather Taylor of Glitter Girl Media - Maximizing Google Business Profiles for Events
Ep 057 Jason Scott of JCS Marketing - Powerful Lessons from running Virtual Event
Ep 052 Jason Scott of JCS Marketing - Tips for Shifting from Live to Virtual Events
Ep 139 Jeff Campbell of Incentli - Motivational Design is Gamification with a Purpose
Ep 135 Jen Kerhin of SB Expos & Events - Transformation of Hybrid Events & Sponsorships
Ep 081 Jess Adanich of DesignPod Studio - The Elements of Great Branding
Ep 121 Joanna Berens of Sustainable Events Network - Sustainability in Event Planning
Ep 055 John Lee Dumas of Entrepreneurs on Fire - Common Path to Uncommon Success
Ep 080 John Lee Dumas of Entrepreneurs on Fire - Uncommon Success book Launch
Ep 131 Jon Kazarian of Accelevents - Maximize Exhibitor ROI with Real Time Data
Ep 101 Jorge Perez of Puerto Rico Convention Center - Unique Event Destination
Ep 061 Josh Weiss of 10 to 1 Public Relations - Master Class on Public Relations for Events
Ep 051 Kate Erickson of Entrepreneurs on Fire - Using Systems to Grow a #1 Podcast & Business
Ep 037 Katherine Miracle of Miracle Resources - Inquisitive Culture - Your Secret Weapon
Ep 029 Kelsey Loushin of EPO - Tips for Networking like a Pro
Ep 129 Kevin Davis of M.Kevin Davis Coaching - Top Tips for Attendees at Trade Shows
Ep 089 Las Vegas Panel Discussion - Global Meetings Industry Day 2021
Ep 105 Laura Palker of National Trade Show Alliance - Helping the Industry Bounce Back
Ep 147 Lee Ali of Expo Stars - Selecting & Training the Right Staff for your Booth
Ep 136 Lydia Sugarman of Venntive - Guarantee Success for Your Trade Show Experience
Ep 114 Lynn Edwards of Proper Planning - Creating Memorable Experiences
Ep 094 Maciej Kautz, International Emcee - Behind the Scenes at Major Events
Ep 133 Maggie Ellison of Event Marketing Strategies - Post-Pandemic Events on a Budget
Ep 075 Marcelo Zolessi of CNTV - Find Success by finding the Gap
Ep 126 Mia Masson of Swapcard - Hybrid Events & Creating Communities
Ep 127 Michael Green Food & Wine Entertainment - Build Relationships with Food & Wine Experiences
Ep 085 Michael Massari of Caesars Entertainment - Importance of Live Meetings
Ep 111 Michelle Moore of Experience Kissimmee - Why you need to use a CVB or DMO for Events
Ep 107 Michelle Nicole McNabb of Emenee Marketing 'n' Events - Using Run Sheets & Designing the Perfect Event
Ep 155 Mick Smith of Doctor of Digital podcast - Social Audio is the Future
Ep 109 Mike Morrison of Don & Mike Show - Start a Podcast to Build your Brand
Ep 120 Paul Miller & Dawn Daria of Energizing Events - Priming Your Audience with Play
Ep 053 RD Whitney of Virtual Events Institute - The future of Virtual Events
Ep 146 Rob Wentz of 1Direction Strategy – Planning & Maxxing Out Event ROI with Coaching
Ep 013 Robin Sacks & Angie Pohlman of Grounded In Clarity - Bringing the Experience of YOU at Trade Shows
Ep 009 Roger Miller, Improv Coach - Using the Power of Improv at Shows - Part 1
Ep 010 Roger Miller, Improv Coach - Using the Power of Improv at Shows - Part 2
Ep 019 Ryan Mansfield - Using Marketing Automation for maximum ROI
Ep 054 Scott Craighead of IAEE - State of the Live Events Industry with IAEE
Ep 025 Scott Tokar of CorporateFX - Creating Real MAGIC in Your Show Booth
Ep 091 Scott Tokar of CorporateFX - Event Magic in a Post-Covid world
Ep 076 Sheila Wong of BBW Event Staffing - How the largest Event Staffer pivoted thru Covid
Ep 141 Steve Waddell of Nasoni - Success Story from National Industry Show
Ep 041 Sue Sung of Freeman - Go Live Together! Industry Leader discussion
Ep 099 Swire Ho of Garuda Promo - Tips of picking Promo Items post-pandemic
Ep 132 Terry Matthews-Lombardo, Author - Meetings Mayhem! Behind the Scenes of Successful Events
Ep 154 Tim Simpson of Design Studio @ Maritz Global Events - Transformative Power of H2H Interaction
Ep 125 Toccara Karizma of Karizma Marketing - Converting Leads thru Your Website
Ep 059 Tom Corcoran of Corcoran Expositions - Wisdom thru Pandemic with Pivots & Patience
Ep 128 Tracey Piechocki of Illustrated Designs - Designing Memorable Trade Show Displays
Ep 143 Troy Hipolito of The Troy Agency - You're Using LinkedIn Wrong, so Let's Fix It
Ep 123 Wendee Lee Curtis - From Broadway to Event Host & Emcee