Trade Show University Podcast Episode Guide
Your Curriculum for Success!
Quickly find the episodes, tips and advice you need for better Results & ROI!
Click on the Episode number to Listen & Read Show Notes!
SEARCH ALL EPISODES BY CATEGORY
CATEGORIES: Trade Show Basics / Advocacy / Branding / Displays / Expert Interviews / Fitness & Nutrition / Goals / Marketing / Mindset & Motivation / Networking & Engagement / Promo Items / Social Media & Website / Speaking & Presenting / Sponsoring / Staffing / Strategy / Tips & Tools / Training / Virtual & Hybrid Events / Various
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NEWEST EPISODE! Ep 156 Winning at Change & Transition - with Gary Wilkin
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| Marketing | |
| Ep 019 | Marketing Automation for maximum ROI |
| Ep 020 | Marketing Automation for Non-Techies |
| Ep 023 | LinkedIn Mastery for Shows & Events |
| Ep 034 | The Potential of Account-based Marketing |
| Ep 048 | Top Tips for Video in Virtual Events |
| Ep 050 | Using Funnels to Drive Attendees |
| Ep 061 | Master Class on Public Relations for Events |
| Ep 091 | Event Magic in a Post-Covid world |
| Ep 109 | Start a Podcast to Build your Brand |
| Ep 111 | You need to use a CVB or DMO for Events |
| Ep 113 | Marketing 101 for Trade Shows |
| Ep 127 | Build Relationships Food & Wine Experiences |
| Mindset & Motivation | |
| Ep 013 | Bringing the Experience of YOU at Shows |
| Ep 016 | Unleash the Power of Happiness |
| Ep 042 | Your Mindset leads to Connections |
| Ep 055 | Common Path to Uncommon Success |
| Ep 056 | Lessons from Tony Robbins for Huge Results |
| Ep 059 | Wisdom thru Pandemic w/Pivots & Patience |
| Ep 073 | The ANTI-New Year's Resolution episode |
| Ep 075 | Find Success by finding the Gap |
| Ep 076 | How largest Event Staffer pivoted thru Covid |
| Ep 104 | 5 Integrity Habits You Need to WIN |
| Ep 115 | The 100% Rule - Take Events to Next Level |
| Strategy | ||
| Ep 004 | Creating Your Booth Flow | |
| Ep 011 | 4 Key Things to Research before your Next Show | |
| Ep 013 | Bringing the Experience of YOU at Trade Shows | |
| Ep 033 | Top 8 Tips for Efficiency & Effectiveness | |
| Ep 043 | Advice & Trends to Double Your Show Results | |
| Ep 044 | What a 5-Star Restaurant taught me about Trade Shows | |
| Ep 051 | Using Systems to Grow a #1 Podcast & Business | |
| Ep 055 | Common Path to Uncommon Success | |
| Ep 059 | Wisdom thru Pandemic with Pivots & Patience | |
| Ep 088 | Live Event Success Story | |
| Ep 095 | 7 Tips to Reduce Show Planning Overwhelm | |
| Ep 097 | 7 Secrets to Trade Show Success | |
| Ep 106 | Busting Trade Show Myths! | |
| Ep 110 | What to Do if you have a Bad Booth Location | |
| Ep 116 | Prepping for a New Event World | |
| Ep 136 | Guarantee Success for Trade Show Experience | |
| Ep 141 | Success Story from National Industry Show | |
| Ep 148 | Simplifying the Pre-Event Experience | |
| Technology | |
| Ep 006 | What Lead Gathering Option should You choose? |
| Ep 019 | Using Marketing Automation for max ROI |
| Ep 020 | Marketing Automation for Non-Techies |
| Ep 082 | Secrets to select right Virtual platform |
| Ep 117 | Gamification at Trade Shows |
| Ep 119 | Power of Digital Acceleration |
| Ep 139 | Motivational Design is Gamification with a Purpose |
| Ep 140 | Maximizing Google Business Profiles for Events |
| Ep 152 | Cyber Security & Privacy for Events |
| Virtual & Hybrid Events | |
| Ep 028 | Virtual Trade Show Options |
| Ep 036 | Tips for going Virtual |
| Ep 038 | 10 Virtual Trade Show Must Do's |
| Ep 039 | What are Hybrid Trade Shows? |
| Ep 046 | Emerging Trends in Virtual & Live Events |
| Ep 049 | 4 Critical Keys for Virtual Event Results |
| Ep 050 | Use Funnels to Drive Attendees |
| Ep 052 | The future of Virtual Events |
| Ep 053 | State of the Live Events Industry with IAEE |
| Ep 057 | Powerful Lessons from running Virtual Event |
| Ep 063 | 12 Tips for Healthy & Engaged Virtual Events |
| Ep 071 | 6 Powerful Lessons from Expo! Expo! |
| Ep 078 | Creative Short Break ideas for Virtual Events |
| Ep 082 | Secrets to selecting a Virtual Event platform |
| Ep 083 | 6 Virtual Event MYTHS |
| Ep 103 | Keys to Get the Most of Hybrid Events |
| Ep 122 | Maximize Exhibitor Reach with Virtual |
| Ep 126 | Hybrid Events & Creating Communities |
| Ep 135 | Transformation of Hybrid Events |
| Advocacy & Panel Discussions | |
| Ep 041 | Go Live Together! Industry Leader discussion |
| Ep 054 | State of the Live Events Industry with IAEE |
| Ep 089 | Global Meetings Industry Day Panel |
| Ep 098 | CEMA Expert Panel discussion |
| Ep 105 | Helping the Industry Bounce Back |
| Ep 121 | Sustainability in Event Planning |
| Ep 137 | Industry Trends for 2022 |
| Networking & Engagement | |
| Ep 009 | Using the Power of Improv at Shows - Part 1 |
| Ep 010 | Using the Power of Improv at Shows - Part 2 |
| Ep 025 | Creating Real MAGIC in Your Show Booth |
| Ep 029 | Tips for Networking like a Pro |
| Ep 031 | Mastering Emotions and Facial Coding |
| Ep 044 | What a 5-Star Restaurant taught me about Trade Shows |
| Ep 077 | The Art of expert Storytelling |
| Ep 078 | Creative Short Break ideas to Energize Attendees |
| Ep 090 | The Power of Building Communities |
| Ep 114 | Creating Memorable Experiences |
| Ep 120 | Priming Your Audience with Play |
| Ep 127 | Build Relationships with Food & Wine Experiences |
| Ep 136 | How to Guarantee Success for your Trade Show Experience | Ep 154 | Transformative Power of H2H Interaction |
| Tips & Tools | |
| Ep 012 | Answering Listener Questions #1 |
| Ep 015 | 7 Traps which can Ruin your Show's ROI |
| Ep 017 | 9 Tips for Working Shows by Yourself |
| Ep 026 | Tips & Tricks to Rock Your Booth Selection |
| Ep 027 | Giving Presentations that SIZZLE |
| Ep 032 | Trade Show Scams & how to Avoid them |
| Ep 033 | Top 8 Tips for Efficiency & Effectiveness |
| Ep 038 | 10 Virtual Trade Show Must Do's |
| Ep 052 | Tips for Shifting from Live to Virtual Events |
| Ep 058 | Tips & Trends #1 - Getting people to Show Up |
| Ep 060 | Tips & Trends #2 - Keeping Audience Engaged |
| Ep 062 | Tips & Trends #3 - Giving Thanks |
| Ep 063 | 12 Tips for Healthy & Engaged Virtual Events |
| Ep 064 | Tips & Trends #4 - Virtual Networking |
| Ep 072 | Trade Show & Event Tips from the Pros |
| Ep 074 | Tips & Trends #5 - Crushing Virtual Events |
| Ep 092 | 5 Must-Do's after every Trade Show & Event |
| Ep 102 | 9 Things to NEVER do at your Event Booth |
| Ep 110 | What to Do if you have a Bad Booth Location |
| Ep 111 | Why you need to use CVB or DMO for Events |
| Ep 118 | 5 Trade Show Tips Nobody will Tell You |
| Ep 138 | Innovative Best Practices for Exhibitors |
| Ep 142 | Trade Show Hacks to Increase ROI |
| Ep 144 | 17 Tips for Stress-Free Travel to Your Events |
| Ep 151 | 8 MORE Tips for Stress-Free Travel to Your Events |
| Various Topics | |
| Ep 014 | Are you Preparing like it's the Super Bowl? |
| Ep 065 | Future Industry Leader - Shiloh Schlauderaff |
| Ep 066 | Future Industry Leader - Ferdinando Gonzalez |
| Ep 067 | Future Industry Leader - Amber Pankey |
| Ep 068 | Future Industry Leader - Sarah Gurney |
| Ep 069 | Future Industry Leader - Danielle Bellettiere |
| Ep 070 | Future Industry Leader - Linda Tong |
| Ep 079 | Career and Education options in Events |
| Ep 084 | Industry Update 3/15/21 |
| Ep 086 | Industry Update 3/25/21 |
| Ep 100 | 100th Episode Celebration! |
| Ep 101 | Unique Destination - Puerto Rico Conv. Ctr. |
| Ep 105 | Helping the Industry Bounce Back |
| Ep 106 | Busting Trade Show Myths! |
| Ep 121 | Sustainability in Event Planning |
| Ep 124 | Thank You's to the Industry & a Request |
| Ep 132 | Meetings Mayhem! Behind the Scenes |
EXPERT INTERVIEWS
| Ep # | GUEST & EPISODE TITLE |
| Ep 148 | Adam Jones of FFAIR – Simplifying the Pre-Event Experience |
| Ep 117 | Adam Haesler of Engamio - Gamification at Trade Shows |
| Ep 047 | Adam Sublett of Benchmark Craftsmen - Tips from Display Builder pivots to Virtual Displays |
| Ep 150 | Al Mercuro of Genesis Exhibits – Sustainability in the Events Industry |
| Ep 103 | Anca Trifan of Treefan Events - Keys to Get the Most of Hybrid Events |
| Ep 018 | Anthony Gaudio of Quality Logo Products - Using Promo Items for Powerful Results |
| Ep 040 | Ben Thomas of MarketScale - Going Live and other Virtual Tools |
| Ep 048 | Bill Baraona & Kathie Taylor of FLEX Media - Top Tips for Video in Virtual Events |
| Ep 093 | Bob Pacanovsky of Black Tie Experience - Creating the Black Tie Experience |
| Ep 027 | Bridgett McGowen of BMC Talks - Giving Presentations that SIZZLE |
| Ep 063 | Brittany Liberatore RDN of Your Life Nutrition - 12 Tips for Healthy & Engaged Virtual Events |
| Ep 005 | Brittany Liberatore RDN of Your Life Nutrition - How to Maintain your Energy at Trade Shows |
| Ep 113 | Bryan Lefelhoc of Spire Marketing - Marketing 101 for Trade Shows |
| Ep 034 | Carman Pirie of Kula Partners - The Potential of Account-based Marketing |
| Ep 041 | Cathy Breden of CEIR - Go Live Together! Industry Leader discussion |
| Ep 098 | CEMA Expert Panel & Caesars Entertainment - Road Back 2 Events |
| Ep 016 | Christina Unrein, Happiness Coach - Unleash the Power of Happiness |
| Ep 096 | Chuck Sharpsteen of Whiskey Neat Marketing - Secret behind Facebook Ads for Lead Generation |
| Ep 050 | Cory E. Carter of Hindsight Hacking Media - Using Funnels to Drive Attendees to Virtual Events |
| Ep 031 | Dan Hill of Sensory Logic - Mastering Emotions and Facial Coding |
| Ep 137 | Danica Tormohlen of SISO - Industry Trends for 2022 |
| Ep 087 | Danica Tormohlen, Industry Journalist - Experiencing Live Events during the Pandemic |
| Ep 154 | Danny Hardman of PRG - Transformative Power of H2H Interaction |
| Ep 077 | Dave Bricker of Story Sailing - The Art of expert Storytelling |
| Ep 145 | Dave Brown of Tive – New Technologies for Trade Show Shipping |
| Ep 041 | David DuBois of IAEE - Go Live Together! Industry Leader discussion |
| Ep 054 | David DuBois of IAEE - State of the Live Events Industry with IAEE |
| Ep 116 | Devin Cleary of Bizzabo - Prepping for a New Event World |
| Ep 090 | Don Browne of OnlineCommunity365 - The Power of Building Communities |
| Ep 142 | Don Jalbert of Exhibit Associates - Trade Show Hacks to Increase ROI |
| Ep 079 | Dr. Kristen Malek - Career and Education options in Events |
| Ep 042 | Eddie Thomason, Author and Speaker - Your Mindset leads to Connections |
| Ep 122 | Erica Bishaf of Campfire Social - Maximize Exhibitor Reach with Virtual Platforms |
| Ep 138 | Evan Babins of Klir - Innovative Best Practices for Exhibitors |
| Ep 078 | Flow Circus, Speed Sketchers, Crow Practice - Creative Short Break ideas to Energize Attendees |
| Ep 088 | Forrest Reed of USA Insulation - Live Event Success Story |
| Ep 119 | Heather Holst-Knudsen & Brian Scott of Techmatch - Power of Digital Acceleration |
| Ep 082 | Heather Holst-Knudsen & Brian Scott of Techmatch - Selecting right Virtual Event platform |
| Ep 023 | Heather Taylor of Glitter Girl Media - LinkedIn Mastery for Shows & Events |
| Ep 140 | Heather Taylor of Glitter Girl Media - Maximizing Google Business Profiles for Events |
| Ep 057 | Jason Scott of JCS Marketing - Powerful Lessons from running Virtual Event |
| Ep 052 | Jason Scott of JCS Marketing - Tips for Shifting from Live to Virtual Events |
| Ep 139 | Jeff Campbell of Incentli - Motivational Design is Gamification with a Purpose |
| Ep 135 | Jen Kerhin of SB Expos & Events - Transformation of Hybrid Events & Sponsorships |
| Ep 081 | Jess Adanich of DesignPod Studio - The Elements of Great Branding |
| Ep 121 | Joanna Berens of Sustainable Events Network - Sustainability in Event Planning |
| Ep 055 | John Lee Dumas of Entrepreneurs on Fire - Common Path to Uncommon Success |
| Ep 080 | John Lee Dumas of Entrepreneurs on Fire - Uncommon Success book Launch |
| Ep 131 | Jon Kazarian of Accelevents - Maximize Exhibitor ROI with Real Time Data |
| Ep 101 | Jorge Perez of Puerto Rico Convention Center - Unique Event Destination |
| Ep 061 | Josh Weiss of 10 to 1 Public Relations - Master Class on Public Relations for Events |
| Ep 051 | Kate Erickson of Entrepreneurs on Fire - Using Systems to Grow a #1 Podcast & Business |
| Ep 037 | Katherine Miracle of Miracle Resources - Inquisitive Culture - Your Secret Weapon |
| Ep 029 | Kelsey Loushin of EPO - Tips for Networking like a Pro |
| Ep 129 | Kevin Davis of M.Kevin Davis Coaching - Top Tips for Attendees at Trade Shows |
| Ep 089 | Las Vegas Panel Discussion - Global Meetings Industry Day 2021 |
| Ep 105 | Laura Palker of National Trade Show Alliance - Helping the Industry Bounce Back |
| Ep 147 | Lee Ali of Expo Stars - Selecting & Training the Right Staff for your Booth |
| Ep 136 | Lydia Sugarman of Venntive - Guarantee Success for Your Trade Show Experience |
| Ep 114 | Lynn Edwards of Proper Planning - Creating Memorable Experiences |
| Ep 094 | Maciej Kautz, International Emcee - Behind the Scenes at Major Events |
| Ep 133 | Maggie Ellison of Event Marketing Strategies - Post-Pandemic Events on a Budget |
| Ep 075 | Marcelo Zolessi of CNTV - Find Success by finding the Gap |
| Ep 126 | Mia Masson of Swapcard - Hybrid Events & Creating Communities |
| Ep 127 | Michael Green Food & Wine Entertainment - Build Relationships with Food & Wine Experiences |
| Ep 085 | Michael Massari of Caesars Entertainment - Importance of Live Meetings |
| Ep 111 | Michelle Moore of Experience Kissimmee - Why you need to use a CVB or DMO for Events |
| Ep 107 | Michelle Nicole McNabb of Emenee Marketing 'n' Events - Using Run Sheets & Designing the Perfect Event |
| Ep 155 | Mick Smith of Doctor of Digital podcast - Social Audio is the Future |
| Ep 109 | Mike Morrison of Don & Mike Show - Start a Podcast to Build your Brand |
| Ep 120 | Paul Miller & Dawn Daria of Energizing Events - Priming Your Audience with Play |
| Ep 053 | RD Whitney of Virtual Events Institute - The future of Virtual Events |
| Ep 146 | Rob Wentz of 1Direction Strategy – Planning & Maxxing Out Event ROI with Coaching |
| Ep 013 | Robin Sacks & Angie Pohlman of Grounded In Clarity - Bringing the Experience of YOU at Trade Shows |
| Ep 009 | Roger Miller, Improv Coach - Using the Power of Improv at Shows - Part 1 |
| Ep 010 | Roger Miller, Improv Coach - Using the Power of Improv at Shows - Part 2 |
| Ep 019 | Ryan Mansfield - Using Marketing Automation for maximum ROI |
| Ep 054 | Scott Craighead of IAEE - State of the Live Events Industry with IAEE |
| Ep 025 | Scott Tokar of CorporateFX - Creating Real MAGIC in Your Show Booth |
| Ep 091 | Scott Tokar of CorporateFX - Event Magic in a Post-Covid world |
| Ep 076 | Sheila Wong of BBW Event Staffing - How the largest Event Staffer pivoted thru Covid |
| Ep 141 | Steve Waddell of Nasoni - Success Story from National Industry Show |
| Ep 041 | Sue Sung of Freeman - Go Live Together! Industry Leader discussion |
| Ep 099 | Swire Ho of Garuda Promo - Tips of picking Promo Items post-pandemic |
| Ep 132 | Terry Matthews-Lombardo, Author - Meetings Mayhem! Behind the Scenes of Successful Events |
| Ep 154 | Tim Simpson of Design Studio @ Maritz Global Events - Transformative Power of H2H Interaction |
| Ep 125 | Toccara Karizma of Karizma Marketing - Converting Leads thru Your Website |
| Ep 059 | Tom Corcoran of Corcoran Expositions - Wisdom thru Pandemic with Pivots & Patience |
| Ep 128 | Tracey Piechocki of Illustrated Designs - Designing Memorable Trade Show Displays |
| Ep 143 | Troy Hipolito of The Troy Agency - You're Using LinkedIn Wrong, so Let's Fix It |
| Ep 123 | Wendee Lee Curtis - From Broadway to Event Host & Emcee |