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Ep 150 – Sustainability in the Trade Show Industry – with Al Mercuro

Sustainability and going Green is such an important topic for the Trade Show and Events industry. What does it mean, how can you do it, and what options do you have as an exhibitor?

My guest, Al Mercuro, is the Senior Account Director with Genesis Exhibits, and has done everything from being a lighting tech, to produce concerts, to designing displays for use in the Olympics and the Super Bowl! Plus Al is super involved throughout the industry with many associations and organizations including the National Trade Show Alliance (NTSA).

We Discuss sustainability in the industry, how companies can stay “Green” with their exhibits, and so much more. Check out the episode, and then please share it with others!

Get in touch with Al Mercuro:

Email: amercuro@exhibitsbygenesis.com

LinkedIn: https://www.linkedin.com/in/al-mercuro-4929645/

Web: https://exhibitsbygenesis.com/

NTSA: https://nationaltradeshowalliance.org/

About the author, Jim

Jim Cermak has over 25 years of marketing, consulting and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!

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