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224 – Powerful Goal Setting using The DEB Method – with Deb Eckerling

Goal Setting is one of the Top things you can do for success at your next trade show or event — IF you do it right!! Excited for this week’s guest to give us a fresh perspective with her own method.

Goal strategist Debra Eckerling is on a mission to change goal culture in and out of the workplace. A speaker, corporate consultant, and workshop leader, she is the award-winning author of Your Goal Guide and founder of the D*E*B METHOD® for goal-setting simplified. Debra has spoken on stages for TEDx, Innovation Women, SCORE LA, and more, and is host of #GoalChatLive, The DEB Show, and Taste Buds with Deb.

We Discuss:

  • What is Event Outcome Optimization?
  • What is The DEB Method?
  • Why is The DEB Method effective for Goal Setting?
  • How does it apply to Event Outcome Optimization?

Deb’s Top Tips:

  • To get the most value out of any conference, start by creating a mission and motto for your business, as well as for attending the event
  • Create a plan for meeting people and choosing sessions, so you turn the time, money, and energy you spend into quality leads and valuable information that will grow your business
  • Schedule time to prep, as well as for following up and following through

Deb’s Top Takeaways:

  • To get what you want you need to know what that is.
  • Setting goals for conferences, and aligning them with your business goals, will set you up for success.

Get Deb’s Book Your Goal Guide on Amazon

Connect with Debra Eckerling:

About the author, Jim

Jim Cermak has over 30 years of exhibiting, planning and working trade shows. As a Professional Trainer, he helps companies transform their results at trade shows, expos, events and conferences.

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