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250 – How and Why FRANCHISES should use Trade Shows – with Susie Liberatore

If you are a franchise, a franchisor or a franchisee, you’re in the right place today. Especially if you’ve been looking to figure out how to get better at marketing and trade shows.

Jim Cermak, trade show consultant and founder of Trade Show University is pleased to interview Susie Liberatore, who is the owner of Visions2Images, a marketing agency with a focus on Franchises.

Jim and Susie discuss:

  • Why Franchises should be using trade shows
  • How franchises can promote a tradeshow
  • Why we should consider Franchisees like a local small business
  • How to best be prepared and be creative
  • Why Tradeshows are a great investment for brand awareness
  • And so much more

Connect with Susie Liberatore:

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About the author, Jim

Jim Cermak has over 30 years of exhibiting, planning and working trade shows. As a Professional Trainer, he helps companies transform their results at trade shows, expos, events and conferences.

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