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205 – What is a Trade Show Coach & Why You Need One

What is a trade show coach? Why hire one? And what can they do for your business?

First of all – They make you Money, Save you Time, Improve Your Attendee and Customer Engagement, and Take the Headaches out of Planning!

Sound Great?? Contact me for a free call to see how I can help YOU! Email or CLICK HERE.

What is a trade show coach, or think of them as an exhibitor coach:

  • An expert in exhibiting
  • Focused on your business and goals
  • Fresh, outsider’s perspective
  • For first timers as well as veterans
  • Can also work with show organizers or promoters to get them to better understand the exhibitors – those they serve – to get a higher renewal rate and higher sponsor rate

Why Hire a Trade Show Coach?

  • Best athletes, business owners and CEOs have coaches — Someone who’s been there done that, and can bring the best out of you and your team
  • Increase your chance for Success
  • You don’t know what you don’t know

What will a Trade Show Coach do for your business?

  • Get you focused on what matters – Results/ROI,
  • Right Goals and Metrics
  • Get rid of clutter
  • Speed up your presentation – cut the fluff!  If it’s 5 min = you can do 12/hr    If it’s 3 min = you can do 20/hr!!!
  • Get MORE Qualified Leads – Help you craft questions to Qualify attendees
  • Train on Engagement
  • Give you Confidence
  • Craft your follow up strategy
  • Roadmap for Success
  • Set up your Booth Flow/Attendee Journey

Ready to Get Started?? Or Need more Info??

  • Contact Jim Cermak – CLICK HERE
  • Or email

About the author, Jim

Jim Cermak has over 30 years of exhibiting, planning and working trade shows. As a Professional Trainer, he helps companies transform their results at trade shows, expos, events and conferences.

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