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Get Better Results for your Virtual & Live Events!

The TRADE SHOW UNIVERSITY Podcast is here to help you get better results from your VIRTUAL & LIVE Trade Shows, Conferences and Expos!  

Every episode is like a Master Class in improving your shows.  From powerful Tips and Insights, to amazing Industry Experts sharing their knowledge, you WILL get great value from Trade Show U!

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Latest Podcast Episodes

100th Episode Celebration! Looking back, Looking forward & Making a Difference

June 21, 2021

Come Join the Party as we Celebrate our 100th Episode! There’s special guests, awesome giveaways, powerful tips, and new opportunities to work together and up your results at future trade shows and events!FREE GIVEAWAYS!! This is Trade Show University so we’re going to be giving away BOOKS to help you continue to learn!Just join our…

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Ep 099 – Tips on Picking Promo Items Post-Pandemic – with The Promo Guy Swire Ho

June 14, 2021

Live events are back! Should you buy the same promo items you did in the past? What has changed, and what are the best tips? Proud to have Swire Ho as my guest! Swire is the owner of Garuda Promo, a leading promotional products company. He shares the tips and advice for what to expect…

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Ep 098 – CEMA Expert Panel – Road Back 2 Events – hosted by Caesars Entertainment

June 7, 2021

Bringing you a special episode along with my friends at Caesars Entertainment. This is a rebroadcast of a recent panel discussion held by CEMA – Corporate Event Marketing Association – at the new Caesars Forum.   If you are brand new to Trade Show University and drawn here by the panel discussion, I want to welcome…

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"Jim's experience and passion shine through!  Plus he has amazing topics, tips and guest speakers designed to help you optimize your trade show experience and improve your bottom line."

Deborah Wasylko, President
Baskets Galore,

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About me and my podcast

I love Trade Shows and get a little overly excited talking about them!  So this is not your typical business podcast.

I have over 25 years of marketing, training and consulting experience, and have planned and exhibited in hundreds of trade shows.

Here's the deal - I want companies to Win!  So I'm going to bring value with every episode.  Trade Show University will become a valueable resource for you and your business.