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165 – Perfect Pairings 4 – Events, Food & Wine – Booth Talent

Welcome to another in our series of 5-minute podcast episodes called… Perfect Pairings – Events, Food & Wine! Featuring Food & Wine Entertainment expert, Michael Green! Today’s Topic – Booth Talent! Going outside your company and bringing in talent to draw attendees to your booth Think of authors to do a book signing, celebrities, or…

163 – Perfect Pairings 3 – Events, Food & Wine – Making it Fresh!

Welcome to another in our series of 5-minute podcast episodes called… Perfect Pairings – Events, Food & Wine! Featuring Food & Wine Entertainment expert, Michael Green! Today’s Topic – Making it Fresh! Attach specific words to your products and services to give your customers and prospects new ways to think about and interact with your…

161 – Perfect Pairings 2 – Events, Food & Wine – The Great Escape!

Welcome to the new series of 5-minute podcast episodes called… Perfect Pairings – Events, Food & Wine! Featuring Food & Wine Entertainment expert, Michael Green! Today’s Topic – The Great Escape! After a long day on the trade show floor, don’t let your team, your customers, or your best prospects settle for a lackluster dinner,…

160 – Perfect Pairings 1- Events, Food & Wine – Reeling them In!

Welcome to the new series of 5-minute podcast episodes called… Perfect Pairings – Events, Food & Wine! Featuring Food & Wine Entertainment expert, Michael Green! Today’s Topic – Reeling them In! How to effectively use Food and Beverages to draw people into your trade show booth Michael shares amazing Tips and options Learn more about…

Ep 137 – Industry Trends for 2022 – with Danica Tormohlen of SISO

As show planners, organizers and exhibitors, what should we be expecting from the industry in 2022? To discuss this topic and more I am honored to have on the podcast for a second time Danica Tormohlen – the Content Director, Publisher and Editor-in-Chief for the Society of Independent Show Organizers (SISO). Danica began her career…