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163 – Perfect Pairings 3 – Events, Food & Wine – Making it Fresh!

Welcome to another in our series of 5-minute podcast episodes called…

Perfect Pairings – Events, Food & Wine! Featuring Food & Wine Entertainment expert, Michael Green!

Today’s Topic – Making it Fresh!

  • Attach specific words to your products and services to give your customers and prospects new ways to think about and interact with your brand
  • Get Creative!
  • Don’t play it safe
  • Make it Fresh
  • Michael shares other amazing Tips and options

Learn more about Michael Green at

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About the author, Jim

Jim Cermak has over 30 years of exhibiting, planning and working trade shows. As a Professional Trainer, he helps companies transform their results at trade shows, expos, events and conferences.

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