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Ep 085 – GMID preview & the Importance of Live Meetings with Michael Massari

Caesar Entertainment’s Chief Sales Officer, Michael Massari, is also the Co-Chair of Meetings Mean Business. He joins Trade Show University to talk about the importance of live meetings and events, the advocacy being done, and the upcoming Global Meetings Industry Day on April 8, 2021.

Please find out how you can get involved! Visit these sites:

Meetings Mean Business –

Meet Safe Travel –

Caesars Means Business –


Also – please subscribe to Trade Show University and watch for our upcoming exclusive coverage of the Global Meetings Industry Day (GMID) event and panel discussion featuring Michael Massari and other industry leaders!

About the author, Jim

Jim Cermak has over 25 years of marketing, consulting and training experience, and has planned and worked hundreds of Trade Shows. He gets a little overly excited about Trade Shows, and puts that passion into helping companies get better results!

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